ON THE ROAD WITH CRYSTAL JADE
In September 2018, Crystal Jade hit the roads with our 15ft mobile truck converted into a Magical Mid-Autumn Wonderland, to increase awareness of their exclusive and limited-edition Disney mooncakes. Recognizing that consumer touchpoints and traditional retail channels are changing, and shopper expectations are at an all-time high, the mission was to provide a convenient location […]
ON THE ROAD WITH FORMULA 1 2018 – SINGAPORE GRAND PRIX
In July 2018, Formula 1 2018 – Singapore Grand Prix, engaged our 24-footer mobile event truck to encourage community involvement for the inaugural Singapore F1. Using our trucks, the agency involved ideated a unique strategy to enhance awareness and community involvement of the F1 race away from the racetrack. Knowing that not everyone can attend […]
ON THE ROAD WITH VICTORIA’S SECRET
ON THE ROAD WITH VICTORIA’S SECRET In November 2017, Victoria’s Secret took to the streets and joined the revolution of high-end street marketing with our mobile event truck. One of the world’s leading lingerie brand turned sales opportunities into conversions by utilising our -15-footer truck to tempt passers-by with complimentary bra fittings in a high-foot […]
ON THE ROAD WITH G2000
In March 2017, G2000 once again took to the roads with our 15-footer truck for their highly effective “The Pursuit is on” campaign. Recognising that traditional retail channels and consumer touchpoints have changed, but understanding our senses are still the key to purchasing decisions – the agency involved ideated a unique strategy to enhance product […]
ON THE ROAD WITH COURTS
In October 2017, popular furniture retailer, Courts took to the roads with our mobile event trucks for their award-winning “Come Sleep with Us” campaign. Their mission was to help Singaporeans enjoy a better sleep and they achieved this by turning an out-of-the-box idea into a reality. Driven by the alarming figures that only 4 in […]
ON THE ROAD WITH 3INA
In March 2018, the latest beauty brand on the block, 3INA, took to the streets with our 15-footer mobile event truck customized into an ultra-chic mobile beauty station. We identified high-foot traffic locations across Klang Valley and spent 12-days tempting youth with an eye-catching truck decal. Using the extendable stage we invited audiences into the […]
ON THE ROAD WITH YOGOOD
In July 2018, Yogood joined the revolution of on-road youth marketing and took to the streets of Klang Valley to attract new audiences with the ultimate symbol of youth and freedom, our Kombi van. The mission was to demonstrate the brand’s shared belief of living life to the fullest by educating youth that muesli is […]
ON THE ROAD WITH PLAY UP
In May 2018, the latest multi brand beauty concept store, PLAY UP, took to the streets with our unique vintage car customized into an eye-catching, insta-worthy photo opportunity. To drive brand awareness of the new concept store, accelerate retail visits and increase Facebook followers, we identified high-foot traffic locations across Klang Valley and ideated a […]
ON THE ROAD WITH BUSONLINETICKET.COM
In June 2018, trusted online booking portal, BusOnlineTicket.com took to the roads with our high-impact 20-footer mobile event truck to drive awareness of online ticket purchases. We bought the online brand to life by blending the power of digital technology with the importance of face-to-face experiences. The key objectives were to create strong brand engagement […]
ON THE ROADS WITH UNICEF
ON THE ROADS WITH UNICEF In March 2018, Unicom Marketing was honored to partner with UNICEF and hit the roads to make a difference for children with disabilities with the meaningful #ThisAbility roadshow. We provided our mobile event solution to UNICEF to help impact wide-spread change so that every child is given a good start […]